BRUSSELS — The music industry is bracing for a sharp rise in interest in Chinese-made instruments in a bid to diversify from the dominant U.S. market.
Brass instruments made in China and other emerging markets are already popular in Europe and the U.K., where some manufacturers are trying to make their way.
However, the popularity of these instruments in China has fallen off in recent years amid worries about pollution and the health of the country’s manufacturing base.
China is the world’s second-largest producer of music instruments, and is among the world, with about $4 trillion in sales.
It is now also the second-biggest importer of musical instruments after the U., with more than $8 trillion in exports.
The U.KS., which imports more than half of the U and UK’s music exports, is hoping that a shift to China’s new “Made in China” label will help it regain market share in the U, where the industry has struggled to adapt to a new industrial system.
U.K. manufacturers have said that their new labels will be easier for consumers to identify, and that the labels will encourage consumers to buy their instruments.
Chinese music exports are estimated to be $5.5 billion, and the industry is expected to grow at an annual rate of 1.4% this year, according to the British music industry body BMI.
It was unclear if China’s manufacturers were considering moving their production to Hong or mainland China, though the U.-China Economic and Security Review Commission is currently looking into the issue.
China’s state media, which often lambasts Western musicians for not listening to China, has also criticized the industry for not making the music industry more appealing to the Chinese people.
“We will continue to do everything in our power to ensure that the music of China is heard by the masses and that China’s cultural heritage is respected,” the state-run Xinhua News Agency said in a commentary in April.
As part of the review, a committee of experts is due to discuss whether China should be allowed to import some of its products, including musical instruments.